JOURNAL

The white issue: the essence of a bride

The year 2020 began with an explosion of black and white, which tells of the essence of a bride. Indeed, I had the honour and privilege of doing a shoot for the cover and cover story of The Artistic Issue #59, January edition of White Sposa, the magazine that stands as the touchstone for all those who, like me, live in the world of weddings.

From the word go, I ask what the theme is, the mood that they’re looking for in this shoot. The answer is as magnificent as it is unsettling: carte blanche. I can do whatever I want. The only hint to be found lies in the title—The Artistic Issue. This question is anything but banal...especially to me, for I’ve never set out specifically to be considered an “artist.”

As a start, I imagine paying homage to a master the photography world has recently lost, Peter Lindberg. And already I see his black and whites, his extraordinary women, his locations on the beach... Then everything changes. The photoshoot is postponed and winter comes. I call Gabriele at NuArt Events, a man who glows with a brilliant sort of madness, and for ages now have I been waiting for the right moment to do something with him.

The essence of a bride. That’s the point it all revolves around. The bride, the true heroine of a day when everything else becomes a backdrop. The bride, who emerges from the context in all her unique and genuine beauty. She stands out and is exalted. I construct a paradox in which everything is pre-arranged, yet she is authentic, along with her uncertainties, her words still unspoken.

I shot for 6 hours in a row. It was a marvellous experience, made possible thanks to the energy of Rita from White Sposa, who kept me under just the right amount of pressure, and to the visionary intuitions of Gabriele from the NuArt team. The results are to be seen in these images, because, as I’m fond of saying: “Go big or go home!”